Cornerstone Architecture

Cornerstone Architecture

Over the summer, I spent some time interning at Honey Design, a marketing and design firm in London, Ontario. While I was only there for a short amount of time, I was able to gain some of the real world experience that can’t be taught in a classroom. The ladies at Honey were so wonderful and taught me so many things. During my time there, I was fortunate enough to be able to work on several projects both print and web. Although I was not able to see any of the projects to the finish (because limited amount of time), it was very interesting to see the progress and work flow at different stages.

One of the projects I worked on was a website for Cornerstone Architecture. This architecture firm is unique in the way it approaches the brainstorming process. One of their methods is to sit down with the clients in a brainstorming session. During this session, rectangular pieces of paper are physically arranged on a blueprint to see what works best (as opposed to simply sketching on paper). This allows for a number of different configurations to be easily created. When one of the configurations looks good, they photograph it for reference and continue on looking at more.

I created a preliminary site mockup using this brainstorming method as inspiration. The final design is slightly different, but the essence is still there. It is meant to bring across the fluidity and movement of their brainstorming process as well as the appearance of a simple blueprint.

My old art director at Honey emailed me recently to tell me that the site was selected to be featured on Canada’s Web50. While the site isn’t actually mine, and the design has changed since the original concept, I’m so excited to see it featured! I was so blessed to be given the opportunity to work at Honey and I learned so much. Thanks!

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